It was just one of those things where we couldn't go on without a title sponsor. We loved the event, we just couldn't do it without a financial backer.
More Quotes from Bruce Binkowski:
It's all new money. And it can be a significant thing for the community if we can get people to stay for two or three days.Bruce Binkowski
We didn't want to see the event end. The Holiday Bowl put a lot of love and sweat into building the Speed Festival. We offered the team all the staff knowledge and help we could give them. We'll have volunteers out there this weekend to help. We hope it works out.
Bruce Binkowski
It has been a challenge. But our staff and our volunteers have really worked hard to put it together and we've been able to make it happen.
Bruce Binkowski
We were hoping it would follow the Holiday Bowl tradition of a high-scoring game and a lot of yards gained. The only pattern we've seen in the Holiday Bowl is people don't turn their televisions off.
Bruce Binkowski
We want to have two major bowl games in town. And it's been the luck of this town that we've had high-scoring games.
Bruce Binkowski
We don't see that with Oregon. Oregon's come here with a great attitude. When Hayden Fry came in here with Iowa, he always said their goal was to go to the Rose Bowl first, but if they couldn't, he preferred coming to the Holiday. I think the Pac-10 and Big 12 feel that way now. I don't see it as a problem.
Bruce Binkowski
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